Why People Unfollow Brands On Facebook, Twitter, and LinkedIn?

The folks at BuzzStream and Fractl conducted a survey with more than 900 respondents to better understand why people unfollow brands on social networks. And the infographic below, titled The Unfollow Algorithm, illustrates what they found. Here's are some key highlights: On Facebook, 25 percent said that they unfollowed a brand's official social media account …

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