The Science of Instagram

If you want to see data like this about your account specifically, check out the Instagram analytics tool released by Dan Zarella: PicStats.com I do believe the story of the present and near-future of social media is visual content. From the impact of images and video on Facebook and Twitter to the new crop of media-centric …

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The State of the Social Marketing Team 2015

Many companies are still trying to figure out how to tackle social media. They’re constantly asking themselves questions like, “Where should social media live in our organization?,” “How big should my team be?,” or “How should our social media team be built?” To help address this common issue, Simply Measured surveyed over 350 social media marketers …

6 New Facebook Features for Business Pages

Thanks to Social Media Examiner for this amazing article! #1: Encourage Your Fans to Use the See First Option Facebook now allows people to customize their news feed to prioritize updates from particular friends, groups and pages. This is great news for pages with good content, so fans can prioritize your posts. Educate your audience on how …

Parents and Social Media: How Mum and Dad use Facebook and Twitter

Parents use a variety of social network sites, with Facebook being the most popular. Usage rates for social media are similar to those of non-parents. Fully 91% of parents1 in this survey use the internet. This is significantly higher than rates seen in the general adult population 2and among those adults who are not parents. Among these …

The 6 Principles of Design

This infographic visualises the six guiding principles of Unity/Harmony, Balance, Hierarchy, Scale/Proportion, Dominance/Emphasis, Similarity & Contrast. How one applies these principles determines how successful a design may be. [Source: FOLO]

Top 6 Social Media Marketing Trends for 2015, Internal vs External

June 2014 Update: I figured out that a presentation might help to convey and spread this 6 topics even better. So take a look, download it if you like and don't forget to let me know what you think!  http://www.slideshare.net/FeDiNo82/2015-top-6-social-media-marketing-trends   Social media is one of the newest and fastest changing elements of business. Let's …

2015 Guide to Best Enterprise Social Media Management Software

Our friends of TrustRadius just published the 2015 Buyer's Guide to Enterprise Social Media Management Software. It provides practical guidance to help you find the best social media management software solution for your use case. The guide focuses on the needs of enterprises (companies with more than 500 employees), but also provides useful insights for social …