blog.FedericoFrancioni.com
What if there were an ad that you just couldn't draw your eyes from? It's oddly captivating, almost hypnotic, and it would halt your thumb from scrolling farther down your Facebook feed. There's one such creative format that is only now catching on as the digital world's equivalent of the glossy magazine ad: cinemagraphs. And …
The wonderful folks at GlobalWebIndex have been great partners to WeAreSocial over the years, most recently helping them to put together a superlative report on digital stats from around the world. Look through We Are Social’s comprehensive new Digital, Social and Mobile Worldwide in 2015 report, and it’s clear why fast-growth markets are now so important to digital and …
2014 has seen the most concerted efforts so far by some of the world’s biggest social networks to integrate e-commerce into their platforms. And, as a recent GWI Commerce report shows, it’s a move which is likely to resonate with significant sections of the social audience. Globally, 7 in 10 active Facebook users say they have …
Continue reading "3 hot-topics for your eCommerce: Social Users, Webrooming and Showrooming"
The trends we saw in Q2′s social login data continued in Q3, with Facebook continuing to make incremental gains as the web’s most used third-party identity provider. Also in step with recent trends, Yahoo continued its precipitous decline, dipping below 10% of all social logins in the quarter. Facebook’s majority position seems to have been solidified by …
Continue reading "The Landscape of Social Login: Facebook Trends Up as Yahoo Tumbles [Q3 2014]"
Let's try to be creative during this summer! Here's an handy infographic I made for you, take a look while you relax on a sunny beach, sit on a train in your road trip or wherever you're enjoying your vacation. If you find yourself doing one of those things... let's try to change before your …
Continue reading "5 Things You Should NEVER Do on Social Media"
The first thing which comes in to your mind if you hear somebody talking about Twitter is hashtags. Hashtags are used to mark keywords or topics in a tweet and are a central feature in the social network. The hashtags on Twitter were born on August 23, 2007 and invented by Chris Messina. His first tweet …
Continue reading "Twitter Hashtag Analysis: Do People Really Use Them?"
This quarter’s highlights: Facebook bounced back after six straight quarters of falling market share. The social networking giant posted a healthy 1.5% gain of social logins. Facebook overtook Google and LinkedIn as the most popular choice on B2B sites, reclaiming a lead it lost in Q1 2014 after holding it throughout 2012 and 2013. It …
