App Cost Evolution: iPhone users pay average of 19 cents per app, Android users pay just 6 cents

Many consumer surveys point to an obvious conclusion: most people hate seeing ads on smartphones and tablets. But the truth is, contrary to the desire for an ad-free experience, when faced with the choice between free apps with ads, or paying even $.99 for apps without ads, consumers overwhelmingly choose the free apps and tolerate …

Automator for Mobile: “If This Then That” available for iPhone

If This Then That (IFTTT) is now available for iPhone. If you’re not familiar, IFTTT is a service that lets you connect two different apps or services together based on specific parameters, in a way that makes using both services a lot more useful. Think of it as a string that ties together everything you …

iPad customers prefer Landscape mode to Portrait

Onswipe released the first of its new monthly usage reports today with a few bits of interesting information pertaining to iPad customers. Apparently 59.8 percent of the 127 million users Onswipe tracked prefer landscape mode to portrait mode, which came it at 41.2 percent. I was surprised when I first read this report, but as …

Is Social Media Bad For Your Mobile Phone?

If you have a smartphone, then the chances are you’ve used social media on your mobile at one point or another. It’s great to be connected all the time, but what are the negative effects of social media on your mobile? We’ve developed an infographic to find out the answer… Key Facts 47% of people …

How Apple’s iOS 7 Changes Everything For App Designers

If you are a mobile developer getting to know what’s new in iOS 7, you’ve actually got it fairly easy. It’s the mobile designers who are banging their heads against the wall. Everything app designers knew about the look and feel of iOS has basically been tossed out the window in iOS 7. Buttons no longer have borders, drop-down displays …

Apple TV and AirPlay Fuel Rise of Dual-Screen Apps

Dual-screen apps are a new phenomena, enabled by the advent of wireless technologies that allow for effortless pairing of a PC, tablet or smartphone with a TV. They are changing how people are interacting and “consuming” content within apps. For developers this creates many new opportunities to provide better experiences for their users, but it …

Mobile App Loyality and Engagement Matrix 2012

Regardless of a company’s earlier success, thriving in the new mobile app economy depends on engagement and retention. After acquiring users, the real battle to keep and ultimately monetize consumers begins.  In the brave new world of “mobile first,” engagement is the new battleground. This research is a redux to one of Flurry’s most popular …