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Is it worth investing a few weeks of your life in Breaking Bad? What about Game of Thrones? Or Dexter? Here's a graphical tool that maps all the Internet Movie Database's ratings for every episode of every TV series—a scientific method to pick the next show that is going to make you lose countless hours of sleep. Just got …
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Dual-screen apps are a new phenomena, enabled by the advent of wireless technologies that allow for effortless pairing of a PC, tablet or smartphone with a TV. They are changing how people are interacting and “consuming” content within apps. For developers this creates many new opportunities to provide better experiences for their users, but it …
Continue reading "Apple TV and AirPlay Fuel Rise of Dual-Screen Apps"
Let’s face it, we love being entertained in the comfort of our own homes whether it’s watching funny cat videos online, streaming the NFL live, watching the MLB playoffs, or viewing our favorite television shows. Although we have had more control over when we watch TV with the introduction of the Digital Video Recorder (DVR) …
Continue reading "Goodbye Couch Potato, hello Second Screen Surfer"
We recently took a look at how the exponential growth of social media since the last Summer Olympics in 2008 will reshape this year’s Games in profound ways. But tracing the evolution of Olympic communication back more than 2,000 years proves just as fascinating. Forget livestreams, score alerts and Twitter — back in the day, Olympic results were delivered …
MTV’s extensive social and digital tactics for the MTV Movie Awards offer viewers new ways to engage before, during and after the June 3 live broadcast. Building off its social success with the VMAs, MTV is looking to deeply integrate social elements into its other major awards show, the MTV Movie Awards. For the first time, …
Continue reading "MTV Movie Awards Go Social With Live Voting, Facebook Tracker and More"
Social media is more than a digital water cooler for TV and movies. The global conversation that takes place around events and the experiences people share based on what they watch teaches us about consumer preferences. More importantly, their activity influences behavior. Behavior counts for everything. Studying it is just the beginning of course. In order to …
Continue reading "Music, Film, TV: How social media changed the entertainment experience"
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