The iPhone 5s is outselling the 5c by a Factor of 3.4x

So much for demand for a “cheap” iPhone. In the first weekend it was available, the iPhone 5s outsold the 5c by a factor of 3.7 worldwide, says mobile and app analytics company Localytics. Apple hasn’t released the breakdown of sales for the iPhone 5s and 5c, and has only announced that 9 million iPhones were sold in …

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Is iBeacon the real crack of iOS7 and NFC-killer?

At WWDC in June, Apple quietly announced iBeacon, one of the more prominent features of iOS 7. Craig Federighi, Apple’s senior vice president of Software Engineering, mentioned nothing about about it in the keynote, and Apple hasn’t provided any details about it; it was only seen on one slide in the WWDC keynote. Nor did …

How Apple’s iOS 7 Changes Everything For App Designers

If you are a mobile developer getting to know what’s new in iOS 7, you’ve actually got it fairly easy. It’s the mobile designers who are banging their heads against the wall. Everything app designers knew about the look and feel of iOS has basically been tossed out the window in iOS 7. Buttons no longer have borders, drop-down displays …

Apple TV and AirPlay Fuel Rise of Dual-Screen Apps

Dual-screen apps are a new phenomena, enabled by the advent of wireless technologies that allow for effortless pairing of a PC, tablet or smartphone with a TV. They are changing how people are interacting and “consuming” content within apps. For developers this creates many new opportunities to provide better experiences for their users, but it …

Nielsen: Your kid wants an iOS device for Christmas, don’t mess it up!

When it comes to devices, kids’ holiday wish lists are simple this year. The most-wanted gifts are predominantly from one company—Apple.  According to a recent Nielsen study, Apple’s popularity leading up to the holiday season continues a trend seen over the last couple of years, with American kids aged 6-12 generally more interested in the …

Apple Reality Distortion Field

Do Apple lovers really “think different?” What makes those who don’t buy Apple products turn away from them? This infographic gets to the bottom of why people buy Apple products, and what keeps them from buying them. And it shows how they feel about those products once they’ve bought them. You’ll probably agree, there’s something …

How the iPhone 5 Has Affected the Smartphone Market

With all the new smartphones announced over the past few months — including the iPhone 5 — it should come as no surprise that many people are looking to buy a new smartphone. AYTM Research, working with Mashable, conducted a detailed market research study of the smartphone market as it stands now at the end of 2012, and created this …