Facebook Reveals 3, 5 and 10 Year Strategy

Facebook CEO Mark Zuckerberg revealed the company's thinking process around its three, five and ten year strategy in a conference call with analysts to explain the social network's $2 billion acquisition of Oculus VR. "[Before] I close, I just want to make one more point. For almost the last year, I've framed our strategy as three high-level goals over …

Social Commerce: Which Social Media Platforms Drive the Most Sales?

Business owners often wonder about the "ROI of social media". Is my Facebook page actually driving sales? Is all this tweeting really doing anything for my bottom line? Should I be on Pinterest and Instagram? Well it turns out, when it comes to ecommerce, being social matters. To better understand how social media is impacting …

The State of Social Marketing and Advertising 2014

Discover The State of Social Marketing 2014, as told by your fellow marketers. Where does your social media marketing strategy stand?Socialbakers conducted a social media pulse check across 82 countries and 20 industries to discover what marketers are focusing on, and more importantly, what they’re not. Did you know that 86% consider competitive social analysis important, but …

Users who arrive at News Sites via Facebook spend Less Time, view Fewer Pages, return Less Often

Facebook’s efforts to cozy up to media organizations appear to be timely, as Internet users who arrive at the 26 news websites analyzed in a new study from Pew Research Center via directly typing in those sites’ URLs or via bookmarks spend far more time on those sites, view more pages, and return more times per month. Pew analyzed three months’ worth of …

XXX World 2: similarities and differences in online porn and sex searches

Considering the huge success achieved by the first post "XXX World: Most Searched Porn Terms By Country and State & Average Daily Impressions", I can definitely say that this is a true HOT topic. So, here we are with some brand new infographics to better understand the topic, thanks to Vincenzo Cosenza aka @VinCos... enjoy! What …

Retail is the Fastest Growing Usage Category on Smartphones in Italy

The latest insights from our comScore Mobile Advisor Study show that the Total Italy Mobile Universe accounted for 48,000,000 users in the three-month average ending November 2013. Smartphone users represent 64.1 percent of the total Italian mobile audience, an increase of 23.5 percent from the previous year. Mobile commerce is already playing a major role in …

The Selfie phenomenon: a brand new research and how a selfie just become the most-retweeted tweet of all time

Oxford Dictionary’s word of the year is also one of the most fascinating movements in social is that of the selfie. Part vanity, part communication, part fun, and part absurdity, selfies represent a new generation of #selfieexpression cum egotistical emoticons…but not necessarily in a bad way. Nevertheless, the psychology and science behind selfies are strangely fascinating and …