Icons of the Web from the open source Nmap Security Scanner Project (http://nmap.org)is an update to the hugely popular project from 2010. This update brings all new data, a n updated interactive viewer and printed posters available for sale through Kickstarter for a limited time (until January 17th!)
[Source: Icons of the Web]
Posted in Facebook, Foursquare, Gaming, Google Plus, Instagram, Linkedin, Mobile, Pinterest, Social Networks, Trends, Twitter, YouTube
What a wild year it’s been. You could say that 2013 was the year of social media and you’d be correct. What was once a novelty for people bored and surfing on the ‘net has risen to be an industry in and of itself that companies large and small have embraced around the world as a powerful cornerstone of their marketing initiatives.In case you got lost in the details of 2013, we’ve laid out all the notable moments of the year, month by month, in this handy infographic.What was the most notable social media moment in your life in 2013? Let us know in the comments.
In honor of its upcoming book launch, online education and marketing firm 9Clouds has released a teaser for the full-length field guide to social media in the form of a handy infographic.
The graphic includes key stats, target markets, audiences, the time commitment for each network, a general overview designed to help you figure out which networks are best for you and why.
As for Twitter, the infographic cleverly calls it a “party line phone” and purports that Twitter takes 2+ hours of your time per week. That’s the same as Facebook in the infographic, but more than the time recommended to be spent on Pinterest, YouTube, Google+ and LinkedIn.
I definitely spend way more than 2 hours per week on Twitter, but that’s because I make my living in social media. Although judging by the quantity of people I see scrolling through their Twitter feeds on the subway, in line, and walking down the street, I’d guess a lot of people spend a lot more than 2 hours per week tweeting or reading tweets.
It’s also interesting that the infographic categorizes Twitter as good for finding new customers, versus Facebook being a good tool for current customers. I think every major social network can be utilized for lead generation, but I don’t know if I’d categorically define Twitter as better for it than Facebook. It definitely depends on whether you’re spending or not, and your content strategy on each network.
[Source: 9 Clouds]
The dominant mechanism for social logins into a mobile app is still Facebook, but research from Gigya — a social connection firm — shows that Google+ is gaining ground.
Now, less than half of social logins in North America happen via Facebook, with Google+ and Yahoo emerging as options. Though Facebook has a prominent foothold worldwide, Gigya told Inside Facebook that other continents will likely follow suit.
Gigya’s Vice President of Marketing, John Elkaim, talked with Inside Facebook about the shift in social logins, noting that the U.S. is usually the leading indicator of mobile activity for the rest of the world. He said that Google’s prominence as a mobile developer with Android is leading to more influence within the social login realm.
Overall, Facebook’s market share in terms of social login fell by one percent, but it was an especially sharp drop off from Q2 in the vertical of travel/hospitality — where the social network dropped 7 percent from the previous quarter.
Here’s a look at Gigya’s report of social logins in Q2, and here’s the infographic showing Q3 information:
Plenty of people have Google+ accounts, but do many people actually use them for being social?
Online brand management firm Gigya has released new data showing that Google’s social network only accounts for 2% of all Social Sharing across the web. Facebook is unsurprisingly still the top network for sharing, accounting for half of all content shared across the Internet. Twitter and Pinterest also account for significant portions of shared content, respectively accounting for 24% and 16% of social sharing. The most embarrassing part for Google, though, is that LinkedIn is actually beating Google+ for shared content with a 3% share, meaning that Google+ users share even less than users of a website that is mostly used for business networking.
On the other hand, Google performs well for what concerns Social Login, confirming the fact that users know how to choose.